“Creativity is seeing what everyone else has seen, and thinking what no one else has thought.” Albert Einstein

MY NAME

Hi, I’m Priscilla—though most people know me as Prik. It’s a nickname a teacher gave me in high school (she thought my full name was too tricky to remember), and somehow, it stuck! Decades later, it’s still what everyone calls me.

MY WORK AS A VISUAL CONSULTANT

Over the years, my career has evolved from being a solo motion graphics designer to something much more collaborative and dynamic. Since 2018, I’ve been working as a visual consultant and facilitator, helping public broadcaster NTR and other production companies develop and pitch TV formats. This role gives me the chance to brainstormwith lots of interesting people, collaborate with great colleagues, and create ideas that resonate—often alongside young creatives who bring fresh energy to the table.

MOTION GRAPHICS

I still spend about 60% of my time designing and producing explainers, a craft I’ve honed over two decades. These days, I often team up with talented collaborators like Roald (RONT Design), who creates stunning illustrations for our projects.

GENERATING VIDEO & IMAGES WIT AI

Recently, I’ve been exploring the potential of AI in video and image creation, running experiments for NTR’s innovation department and exchanging ideas within the AI x NPO community. It’s been an exciting journey, blending creativity with cutting-edge technology to push the boundaries of what’s possible.

VINDINGRIJKHEID

At my core, I’m driven by ingenuity—finding new ways to approach challenges, craft compelling stories, and bring ideas to life. Whether it’s designing a pitch, creating a video, or experimenting with AI, I simply love the process of discovering solutions and exploring new possibilities. If that sounds like your vibe, let’s chat!